How kids used the Web

     Gary Kromer, Star-Telegram director of research, shared an article in Marketing Daily about the 2007 American Kids Study's look into what kids are doing online. Evidently, they aren't reading the newspaper, but I can't remember when any news other than coverage of exceptional developments or personal interests was of much interest to youngsters.

     Here's a breakdown of the study's findings:

     What Are Kids Doing Online? Among kids ages 6-11:

     Played online games 78.1%

     Did stuff for school/ homework 34.2%

     Listened to music 28.6%

     Watched videos 26.2%

     Looked for web sites/surfed the web 22.7%

     Used e-mail 20.4%

     "Found out about different things I like" 15.7%

     Got tips or cheats on games 15.6%

     Shopped or looked at things to buy 13.1%

     Downloaded music 12.7%

     Downloaded games 11.8%

     Used instant messenger 9.3%

     Went to chat rooms 3.7%

     Have their own e-mail address 29.2%

     Source: 2007 American Kids Study

     -- David House