If you were one of the unlucky passengers that had a flight canceled over the weekend, you probably spent a lot of time on hold, waiting for the airlines' customer service representative to pick up the phone.
For those waiting for American to take their call, they had to wait the longest, a new survey says.
According to STELLAService, a customer service quality firm, American had the longest hold time and were unresponsive to customer tweets on Friday, right before Hurricane Irene hit the Eastern seaboard. The informal survey, which included 8 phone calls per airline and 12 tweets per airline, was conducted on Friday.
US Airways had the shortest hold time at 2 minutes and 38 second with Dallas-based Southwest Airlines following in second with a hold time of 8:10.
Fort Worth-based American's hold time was over an hour and a half. Delta Air Lines had the second worst hold time at 33 minutes and 43 seconds. Delta was also the fastest and most responsive airline, replying to 100 percent of its tweets and within 14 minutes, according to the survey.
UPDATE: American Airlines issued the following statement on Tuesday, disagreeing with the informal survey conducted by STELLAService.
“We disagree with the findings of the study. We believe it is highly inaccurate and based on an insufficient sample size – eight calls and 12 tweets on average -- that skewed results and does not represent reality. We handled more than 100,000 calls on Friday, and during the period in question our customers waited an average of 21 minutes, far less than alleged and in line with most of our peers. Our response time for AAdvantage Executive Platinum, Platinum and Gold customers averaged from 30 seconds to less than three minutes per call. Of the 78 tweets directed to us from Thursday through Sunday, a significant number of which did not request action, we responded to 46 tweets either publicly or privately to assist customers, and we also sent four proactive tweets with travel information related to the storm. Each day, and especially in times of service disruption, we make responding to and informing our customers – whether through social or other traditional direct channels – our highest priority.”
UPDATE No. 2: STELLAService got quite a bit of push back from the carriers when it announced its informal survey results. And upon further reflection, STELLAService updated its blog post to show some of the mistakes it made in its survey.
"STELLAService originally excluded replies from tweets sent to Continental’s Twitter account since it stated that its Twitter account is no longer active. Even though United and Continental have merged and now use a single active Twitter handle, @United, we have updated our findings as of 8/31/11 to reflect the 58% response rate to tweets directed to the inactive @Continental Twitter account. The tweets sent to American Airlines were sent to an account they deem to be inactive, so we have removed their Twitter findings and updated the above chart for that as well."
STELLAService survey information
Average Hold Time
1. US Airways 2 minutes, 38 seconds
2. Southwest Airlines 8 minutes, 10 seconds
3. Continental Airlines 8 minutes, 15 seconds
4. United Airlines 12 minutes, 4 seconds
5. Spirit Airlines 24 minutes, 7 seconds
6. JetBlue Airways 24 minutes, 16 seconds
7. AirTran Airways 27 minutes, 52 seconds
8. Frontier Airlines 29 minutes, 54 seconds
9. Delta Air Lines 33 minutes, 43 seconds
10. American Airlines, 1 hour, 32 minutes, 39 seconds
Average Twitter response
1. Delta Airlines 14 minutes, 100 percent
2. Frontier Airlines 4 hours, 4 minutes, 100 percent
3. JetBlue Airways 11 minutes, 83 percent
4. Southwest Airlines 6 hours, 12 minutes, 83 percent
5. United Airlines, 3 hours, 31 minutes, 58 percent
5. Spirit Airlines 1 hour, 10 minutes, 41 percent
6. US Airways, 24 minutes, 16 percent
No response from AirTran Airways
-Andrea Ahles