Emirates airline continues to ratchet up the PR leading up to its Dec. 3 launch of a Houston-Dubai nonstop. The service will be three times a week until Feb. 1, when Emirates plans to turn it into daily service.
The airline has hosted road shows in Houston and Florida this year. The latest was in Florida. The airline plans a Sept. 28 show in Dallas to promote the flights to the travel industry.
"We anticipate that the new route will not only promote Dubai and transit markets to America's south, it will also promote tourism and leisure travel to the southern United States from around the world," Nigel Page (pictured, left), senior vice president, commercial operations, The Americas, said in a release.
The roadshow features a multi-media presentation about Dubai and Emirates, and an opportunity to sit in a mockup of the Boeing 777-200LR First Class "private suite" and see a model of the Emirates' "world renowned" Al Maha Desert Resort and Spa, the release said.
The Emirates 777 will feature eight First Class suites, 42 "lie-flat" Business Class seats, and 216 economy seats.
Houston will be Emirates' second U.S. gateway, the first being New York. By the end of this year, Emirates will also add nonstops to Venice, Newcastle, Sao Paolo, Toronto, and Ahmedabad.
-- Scott